As far as origin stories go, the Ford Broncos genesis is as weird as it gets. No doubt, Ford wants to integrate the SUVs Goes Over All Terran (G.O.A.T.) driving models into this commercial, and it did just that by adding goats into the tale of the Broncos birth. The ad is strange in so many ways that you might as well believe it if youre the type to believe that such a scenario a young, injured colt getting raised by goats actually happens in this fair world of ours. But it is a commercial, and every commercials goal is to get people to talk about it. So, in a roundabout way, Fords Raised by Goats commercial for the Bronco succeeds in its intended objective. Were talking about it, albeit with plenty of raised eyebrows and confused looks.